Less mess. More life. – Campaign
We started the campaign by creating its concept – we focused on everyday objects that allow us to organize the space in our homes. Organizers, drawer inserts, bins, baskets and many more. We wanted to intrigue the audience and show them that order can not only be pleasant but can also be a great backdrop for a campaign. Along with the concept, we also proposed a motto – ‘Less mess. More life’, which consistently appears on the prepared materials.